微信在美国推广 Tencent pushes Wechat in US

微信在美国推广 Tencent pushes Wechat in US

2014-01-29    00'33''

主播: NEWSPlus Radio

1408 100

介绍:
Tencent is now taking steps to try to popularize① its WeChat presence in the US market. Tencent is teaming up with Google to reward US users who invite five of their google contacts to join WeChat with a 25-dollar restaurant voucher②. It is the first promotion③ of Wechat launched in the US after Tencent opened a US office last year. Some analysts have questioned whether WeChat really needs a significant④ presence in the US market from a business point of view. But the same analysts also point out that teaming up with Google could bring Tencent other strategic⑤ benefits. According to internet publication Wired⑥, Google accounts for about 25 percent of all consumer Internet traffic running through North American ISPs. WeChat currently has about 300 million registered users in China and 100 million overseas. 1. popularize 使流行 2. voucher 优惠券 3. promotion 推广 4. significant 有效的 5. strategic 战略性的 6. Wired 连线杂志 7. ISP 互联网服务提供商