It's only Valentine's Day and already viewers and internet users around the world have more than enough contenders for the most talked-about--in other words, controversial advertisements of the year.
Here in China, it's a dating agency advertisement which has hit a nerve with many single women here. In Japan, it's an airline advertisement which has offended foreigners.
In America, well, it's a Coca Cola advertisement during Super Bowl which is SO inclusive and politically correct that it's annoyed a lot of people
Conservatives and Liberals alike.
- Dee Madigan, Creative Director of Madigan Communications
- Wei-Na Lee, Professor, Advertising and Public Relations, University of Texas