The Ministry of Culture has banned a Chinese mobile game using a Japanese porn star for promotion and fined its developer for publicizing pornography.
文化部最近下令严禁引进色情移动游戏,严禁任何游戏公司为了游戏宣传邀请日本色情业明星参与.
The ministry said the Shanghai Wanke Internet Technology corporation invited Kato Taka, a famous Japanese porn actor, to make a video with pornographic content to advertise a mobile game developed by the company.
Law enforcers in Shanghai banned the illegal website and advertising activities, suspending all advertisement involving Kato Taka. The move was made in accordance with regulations concerning online games issued in 2010. They stipulate that online game advertisement involving pornography, violence, gambling and other contents violating social morality are to be banned.