介绍:
20200121｜拉斯维加斯婚庆业的衰落
The self-proclaimed “wedding capital of the world” is suffering from millennials postponing marriage, perhaps indefinitely. About 40% fewer licences were issued to couples in their 20s and 30s in Clark County in 2018 than a decade earlier. Overall, marriage licences issued were down 42% on their peak in 2004, which meant that the local economy missed out on $1bn of annual revenue.
这个自称“世界婚礼之都”的城市正饱受千禧一代推迟，甚至可能无限期推迟结婚造成的影响。与十年前相比，2018年克拉克县颁发给二三十岁夫妇的结婚证减少了40%。总体而言，与2004年的峰值相比，结婚证的发放量下降了42%，这意味着当地经济损失了10亿美元的年收入。
A Vegas wedding was supposed to be a counter-cultural choice, but turns out to have been tied to those traditional habits it was supposed to subvert.
拉斯维加斯的婚礼本应是一种反文化的选择，结果却与那些本应被颠覆的传统习俗紧密相连。
Las Vegas’s Hollywood image as the backdrop for impulsive romantic unions is divorced from reality. Its marriage-licence bureau’s 24-hour service, which started in 1979, stopped in 2006. Henceforth, it closed at midnight—not to deter any regrettable 4am decisions, but for lack of trade.
拉斯维加斯的好莱坞形象——一见钟情的浪漫大本营、发生的背景和现实情况大相径庭。这个机构的24小时婚姻登记服务从1979年开始到2006年停止。此后，它午夜开始闭馆，不是为了打消人们在凌晨4点做出任何让人后悔的决定的念头，而是因为业务量太少。
For all the creativity, this chapel, like the others, faces a shaky future. One of the most venerable, A Little White Wedding Chapel, the venue for about 800,000 ten-minute weddings, failed to find a buyer after six months. Even fame as the chapel of choice for Britney Spears, Frank Sinatra and Michael Jordan did not help.
尽管有这么多的创意，这座教堂和其他教堂一样，面临着摇摇欲坠的未来。其中最庄严的教堂之一，一个小小的白色婚礼教堂，在这里举行过大约80万场10分钟的婚礼，但六个月了也没有找到一位买家。即便这是小甜甜布兰妮、弗兰克·西纳特拉和迈克尔·乔丹曾选择的教堂也无济于事。
To drum up trade, the clerk’s office will run a pop-up licence booth at the local airport in 2020. It should make marrying more expedient—and perhaps tempt newly arrived couples.
为了招揽生意，2020年婚庆工作室会在当地机场开设一个临时牌照摊位。这将使结婚变得更方便——也许还能吸引刚到拉斯维加斯的情侣
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