介绍:
In the eight years he has spent in China as a professional model, Alexandr Pozhar has witnessed major changes in the domestic industry.
When he first arrived in Shanghai, eight to 10 foreign models usually attended each casting session, but now there are scores of them, according to the 30-year-old Ukrainian-Russian dual national.
They are losing opportunities as a result of many clients' growing preferences for local faces, a result of a growing appreciation of fashion among Chinese customers and the rising international status of domestic models, allied to their distinctive looks which can draw target audiences.
"Foreign models no longer enjoy an absolute advantage over their Chinese counterparts. The line between foreign and domestic models is not so obvious anymore," said Zheng Yi, president of Esee Model Management in Shanghai, one of the largest modeling agencies in China.
"Once living expenses and travel costs are included, there are almost no differences between the incomes the two groups can earn," he said, noting that most young models can make between 10,000 yuan and 20,000 yuan ($1,500-3,000) a month.
Talking points:
1. Why were the foreign models popular in China ?
2. Why the change ? Stores want people to know that their clothes are suitable for everybody; Chinese models are usually better trained than their foreign counterparts.
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