Female models may no longer be seen at the Shanghai Auto Show scheduled for April
Spokesman for Zhejiang Geely Holding Group, Yang Xueliang, posted on his weibo account that his company had been told by the organizer that the girls will not appear at this year's Shanghai Auto Show.
The organizer of this year's event says it is considering ending the presence of all glamour models at the show to "restore the essence of the exhibition and provide a more civilized atmosphere".
Market industry sources say Shanghai may set an example for all future car shows and even for all trade shows in China.
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(JA) Lyu Sixian, a modeling agent told China Daily,
"The models will not get any compensation. It is not only a huge loss for agents but also for models themselves. Most of the models live only on the car show every year. ... Some of them came to me this morning saying they do not know what to do next if their jobs at the car show are canceled. More importantly, it is not the models who want to wear the over-revealing clothing, but the companies that hire them."
(QD) polyster posted on weibo.com,
"I think it's the right decision. Every year I just can't understand whether people who are going to auto shows are there because of the cars or because of models. Plus, families usually show up all together because they want to purchase a car that satisfies everyone in the family. So a lot of parents are worried about their children being exposed to the scantily clad models."
(LK) A model complained on xinhuanet.com,
"Who wants to expose themselves among so many spectators? But we would get paid more if we reveal ourselves more. We worked so hard at auto shows. Why are we the ones to suffer from such policies? Plus, it's always the auto companies who decide what we should wear."
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Note:
The Shanghai Auto Show is one of the country's most important auto shows
Car shows in China have become notorious for scantily dressed models and have sometimes been described as "flesh shows".
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(QD) a staff member from an auto company applauded the policy on xinhuanet.com,
"I think it will help the company to sift those who came only for the models out of their potential customer list. Also, the policy helps to eliminate possible safety issues brought by a large flow of people."
(JA) a model surnamed Cheng told Guangzhou Daily,
"I think it's a good thing to cancel models at the auto show. The auto modeling industry has gotten from bad to worse in recent years. It's largely related to auto companies because a lot of them, especially small-scaled companies, are only concerned with attracting more spectators. I think the auto modeling industry needs a reshuffle."
(LK) a part time auto model tells thepaper.cn,
"In foreign countries, auto companies usually use their own creativity and designs combined with a display of models to market their cars. If car models are well presented, they will help improve the image of the auto brand."